MBA in Digital Marketing is an advanced program of business management for 2 years. The program broadens your concepts of promoting services and products through digital platforms. Students intending to seek MBA in Digital Marketing degree require a bachelor's degree in any discipline with at least 50% marks. You must take entrance exams like CAT, MAT or XAT to get into colleges offering this program. You can apply to top colleges like Amity University, IIM Ahmedabad and Indian Institute of Digital Education to study this program.
Career in Digital Marketing after MBA is highly rewarding with a great pay scale ranging from INR 3 LPA-9 LPA. You can get jobs in various roles like Digital Marketing Manager, Digital Marketing Specialist and Marketing Executive. Top recruiting organizations to hire Digital marketing graduates are Ogilvy, JWT and Edelman.
You can get various benefits of MBA in Digital Marketing in India like great career outcomes and high salary packages. The major reasons to study MBA in Digital Marketing in India are as follows:
Aspirants must meet the eligibility criteria for pursuing MBA in Digital Marketing. The basic requirements to study MBA in Digital Marketing are as follows:
For admission to MBA in Digital Marketing colleges in India, you must appear for entrance exams. The table below states the last date to apply for MBA entrance exams for digital marketing program:
Entrance Exam | Registration Deadline |
CAT 2025 | 20 September 2025 (tentative) |
SNAP 2024 | 22 November 2024 |
MAT 2024 | 30 November 2024 (CBT 1) 07 December 2024 (PBT) 15 December 2024 (CBT 2) |
CMAT 2025 | 23 April 2025 (tentative) |
XAT 2025 | 30 November 2024 |
IBSAT 2024 | 20 December 2024 |
NMAT 2025 | 13 October 2025 (tentative date) |
ATMA 2024 | 11 December 2024 |
Students may be charged around INR 1 lakhs-10 lakhs to apply for digital marketing MBA colleges in India. The table below states the fees for top colleges offering MBA in Digital Marketing:
Top Colleges | Course Fees |
INR 6.72 lakhs | |
IIM, Bodhgaya | INR 9.60 lakhs |
INR 5.83 lakhs | |
LPU, Jalandhar | INR 8 lakhs |
Indian Institute of Digital Education (IIDE), Mumbai | INR 5.95 lakhs |
INR 1.63 lakhs | |
Presidency University, Bangalore | INR 2.65 lakhs |
SRM Institute of Science and Technology | INR 4.25 lakhs |
You can get financial help by applying for scholarships to attain MBA in Digital Marketing best colleges in India. The popular scholarships for studying MBA in Digital Marketing are as follows:
Popular Scholarships | Eligibility | Award Granted |
Amity University - Merit Based Scholarship | You must have 90-95% marks in 12th standard and 75% marks in graduation | Covers 50% of funding. |
Chandigarh University - Merit Based Scholarship | You must have 80% score in CAT to be eligible | Cover 50% of semester fees |
LPU, Jalandhar - Merit Based MBA Scholarship | You must have 70-80% in graduation and 80-90% in 12th standard | INR 40,000 |
Presidency University, Bangalore - Merit Cum Means Scholarship | Extremely talented students in need of financial assistance can apply | Covers 50% of tuition fees |
SRM Institute of Science and Technology - Academic Excellence Scholarship | You must have strong academic qualifications and at least 75-80 percentile in CAT/XAT | Covers 25% of funding |
Digital Marketing is a booming industry offering various job opportunities to graduates. MBA in Digital Marketing salary in India is exceptionally high ranging from INR 3 LPA-9 LPA. You can get salary up to INR 30 LPA with 4-5 years of experience in professional field. The top recruiting organizations to hire MBA graduates are listed below:
You can get hired in various designations with an average salary of INR 5.89 lakhs per annum. The table below states the career opportunities in digital marketing after MBA:
Job Roles | Average Annual Salary |
Digital Marketing Manager | INR 6.52 lakhs |
Marketing Manager | INR 9 lakhs |
Digital Marketing Specialist | INR 3.97 lakhs |
Digital Marketing Associate | INR 3.02 lakhs |
Marketing Executive | INR 3.51 lakhs |
MBA in Digital Marketing offers a wide career prospects in various technical and managerial fields. You need to have strong academic merits and good entrance exam scores to be considered for admission to top colleges. To manage the expense of studying the program, you can apply for scholarships that covers 20%-50% of course fees.
Ans. MBA in Digital Marketing offers advanced knowledge on content marketing, social media marketing, email marketing and data analytics. You can learn about promoting and branding services and products through digital platforms for enhancing business growth.
Ans. MBA in Digital Marketing offers a great career opportunity in various technical and managerial fields. You can attain various job prospects like Digital Marketing Manager, Digital Marketing Specialist and Marketing Executive with salaries ranging from INR 3 LPA-9 LPA.
Ans. MBA in Digital Marketing in India is affordable with fees ranging from INR 1 lakhs-10 lakhs. You can also get the help of scholarships to afford the fees of the program.
Ans. After MBA in Digital Marketing, you can pursue various certification courses like Digital Marketing, Data Analytics, and Brand and Product Management Certification. All these certification courses will broaden your career scope in managerial positions in top organizations.
Ans. For admission to MBA in Digital Marketing, you must have a bachelor's degree in any discipline with a minimum of 50% marks. You need to qualify for entrance exams like CAT, MAT, XAT or CMAT to be eligible for the program.
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