PGDM - Digital Marketing: Full Form, Admission 2024, Entrance Exams, Top Colleges, Fees, Syllabus, Career Scope

PGDM - Digital Marketing: About Course

PGDM in Digital Marketing is a two - year program, that offers studies in Email Marketing, Search Engine Marketing, Search Engine Optimization and contents strategy. The course duration can also be for one year based on the syllabus. Students with a Bachelor’s degree from any discipline with minimum 50% marks is the basic eligibility criteria for this program. 


Post graduate diploma in management in Digital Marketing includes subjects such as : Client Oriented Strategy, Art of Pitching, Digital Media Planning, Planning and creation of Website, Introduction to digital marketing, Computer lab work, Classroom studies etc. 


Some of the top colleges that offers this course such as : Universal Business School, Loyola Institute of Business Administration and Birla Institute of Management Technology. The Average fee of this program can be from INR 40,000 to 4,50,000. 


The career options after completing PGDM in Digital Marketing are :


  • Paid Media Executive
  • Digital Marketer
  • Content Writer
  • ORM Executive
  • Copywriter
  • SEO Executive etc. 


The average salary can range from INR 2.5 lac per year to INR 5 lac per annum. Graduates can get jobs in companies like - Gozoop,Max Audience, WebFX, Wipro, Accenture, Amazon, Facebook, Twitter etc. 

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