MBA in Media Management: Top Colleges, Eligibility and Job Scopes

Aparajita Debnath

Students interested in developing a career in media and entertainment industry, MBA in Media Management is right course for them. This 2-year postgraduate program teaches you about media marketing management, media planning, advertising, graphics and animation techniques. Applicants seeking to pursue MBA in Mass Media Management must have 50% marks in the undergraduate degree. As an aspirant, you must appear for CAT, MAT, XAT or other entrance exams to be eligible for the program. You must budget a program cost of around INR 83,480 - 14.40 lakhs to get into the top colleges.

You can get wide job opportunities after MBA in Media Management in top media companies like ABP Group, India Today and Economist Group. You can get hired in different positions like Media Strategist, Media Planning Manager and Digital Media Analyst with an average salary of INR 4 LPA-6.75 LPA.

Why Study MBA in Media Management in India?

Students choose to study MBA in Media Management for various reasons as follows:

  • The media and entertainment industry in India aims to gain annual growth revenue at 9.7% by 2027.
  • After completing the program, you can get jobs as Media Strategist, Media Planning Manager and Digital Media Analyst.
  • As a fresher, you can earn salary ranging from INR 4 LPA-6.75 LPA.
  • With 11 years of experience, as a Media Planning Manager, you can earn up to INR 13 LPA.
  • You can get hired in top companies like ABP Group, India Today, Economist Group, Ogilvy & Mather Ltd etc.

MBA in Media Management Eligibility Criteria

Students must check the eligibility criteria to pursue MBA in Media Management in India. Here given below MBA eligibility criteria for Media Management program:

  • Bachelor's degree in public relations, digital media or related fields from a recognized university.
  • Secure at least 50% marks in bachelor's degree.
  • A relaxation of 5% in bachelor's degree for SC/ST students.
  • You must get good ranks in entrance exams like CAT, MAT or XAT.

MBA in Media Management Entrance Exam Deadline 2025

You must prepare yourself to take the national or state level MBA entrance exams like CAT, MAT or XAT. Check below the deadline for registering entrance exams to apply for MBA in Media Management colleges in India:

Entrance ExamsRegistration Deadline
XAT30 November 2024
CAT20 September 2025 (tentative)
NMAT13 October 2025 (tentative) 
SNAP22 November 2024 
MAT

30 November 2024 (CBT 1) 

07 December 2024 (PBT) 

15 December 2024 (CBT 2)

CMAT23 April 2025 (tentative) 

Best Colleges for MBA in Media Management

You can study MBA in Mass Media Management in various colleges like Amity University, Adamas University and Bennet University. The table highlights the fees for best colleges for MBA in Media Management:

Top CollegesCourse Fees
Amity University, NoidaINR 3.9 lakhs
Hindustan Institute of Technology and ScienceINR 3.01 lakhs
Adamas UniversityINR 2.52 lakhs
Symbiosis Institute of Media and CommunicationINR 13 lakhs
Bennett UniversityINR 12 lakhs
Vikram UniversityINR 83,480
Flame UniversityINR 14.40 lakhs

Scholarships for MBA in Media Management

Applicants in case of any financial crisis can get the help of scholarships to pursue MBA in Media Management. The table below states the popular scholarships to attend MBA in Media Management colleges:

Popular ScholarshipsEligibilityAward Amount
Amity University, Noida - Merit ScholarshipYou must have 90-95% marks in Class XII (ISC or CBSE Board) and 75% marks in undergraduate Covers 50% of tuition fee
Pragati ScholarshipExtremely meritorious girls enrolled in AICTE approved technical institution are eligibleINR 50,000 per year 
Adamas University - Merit Based ScholarshipYou must have 70-80% marks in undergraduate to be eligibleCovers 50% of 1st semester fee
Bennett University - Merit Based ScholarshipYou must have 70-75 percentile in CAT or XAT for MBA admissionCover 20% of tuition fee
FLAME Fellows ProgramYou must secure 90 percentile or above in CAT or XAT and great academic qualificationsCovers 100% of tuition fee waiver.

MBA in Media Management Scope in India

You can get various management and technical jobs after MBA in Media Management. The average MBA Media Management salary in India for graduates' ranges from INR 4 LPA-6.75 LPA. Top recruiters to hire media management graduates are as follows:

  • ABP Group
  • India Today
  • Ogilvy & Mather Ltd
  • Economist Group
  • NDTV
  • The Hindu Group
  • HT Media

You can be hired in different positions like Media Strategist, Marketing Analyst etc. The table below states the various MBA in Media Management scope in India along with the salary:

Job ProfilesAnnual Average Salary
Media StrategistINR 5 LPA
Marketing AnalystINR 5.36 LPA
Media Planning ManagerINR 4.3 LPA
Media Manager INR 6.75 LPA
TV News ProducerINR 5.44 LPA
Digital Media AnalystINR 4 LPA

MBA in Media Management offers amazing career prospects with a high salary package. You must hold a bachelor's degree with a minimum 50% marks and good percentile in CAT or XAT to apply for the program. The final selection of students is based on their performance in personal interviews and group discussions. Students can apply for government or university scholarships that cover 20-50% of program fees.

FAQ - MBA in Media Management

Ans: MBA Media Management is a 2-year postgraduate program offering knowledge about media marketing, media planning and advertising management. From this program, you can learn how to become a good leader and how to use management skills for the growth of media industry.

Ans: You can get jobs in various roles like Media Strategist, Media Planning Manager and Digital Media Analyst after MBA in Media Management. Top hiring companies for MBA Media Management graduates are ABP Group, India Today, Economist Group, Ogilvy & Mather Ltd etc.

Ans: You can get an average salary of INR 4 LPA-6.75 LPA after MBA in Media Management. With 11 years of professional experience in this field, you can earn up to INR 13 LPA.    

Ans: Yes, MBA in Media Management is a demanding course study that offers ample job opportunities with great salary package. You can get assigned in various designations like Media Strategist and Digital Media Analyst with salaries ranging from INR 4 LPA-6.75 LPA.

In MBA in Media Management, you study various topics like media marketing, media planning and advertising management. Students can get to know about global business environment and economics, modern marketing and finance management.

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